Pet Industry Cat Trends to Watch for in 2023

Pet Industry Cat Trends to Watch for in 2023

As the pet industry continues to grow, there are a variety of cat-related trends to keep an eye on in 2023. Here are some of the most important trends to watch for:

1. Health and Wellness

With more cat owners prioritizing their pet's health and wellbeing, there is a growing demand for natural and organic pet food, as well as holistic and alternative health treatments.

2. Sustainable and Eco-Friendly Products

Eco-friendly cat products like biodegradable litter, sustainably sourced food and toys made from recycled materials are becoming more popular as people become more environmentally conscious.

3. Smart Technology

The trend of smart technology in the pet industry continues to evolve, with new gadgets like smart litter boxes, feeding stations, and cameras to monitor pets while owners are away.

4. Personalized Products and Services

Cat owners are looking for personalized products and services, such as customized collars and ID tags, personalized feeding plans, and tailored health and wellness routines.

5. Cat Furniture and Decor

As more people welcome cats into their homes, there is a growing trend of stylish and functional cat furniture and decor, from modern scratching posts to designer cat beds.

6. More Emphasis on Exercise

People with indoor cats know that their pets need exercise to keep them healthy and happy. You can now buy some very cool cat exercise equipment for your furry friend like an indoor cat exercise wheel that’s essentially a functional piece of art. 

7. Humanization

As people increasingly view their pets as members of the family, the trend of "humanizing" pets with clothing, accessories, and even birthday parties is on the rise.

8. Adoption and Rescue

More people are choosing to adopt or rescue cats instead of buying from breeders, leading to a growing trend of pet adoption events and campaigns.